Cowboy-Con was organized to preserve and promote the western genre through large-scale annual events. Cowboy-con 2017 was held at the Reno-Sparks Convention Center in Reno, Nevada and with virtually no advertising generated several thousand in attendance. Cowboy- Con 2018 is forecasting 26,000 attendees at our second annual Cowboy-Con event that is to be held at the Grand Sierra Resort in Reno, July 19th through the 22nd. By comparison, there are no similar western-oriented events with a national audience appeal, though Comic-Con, which is half annually in San Diego, generated 130,000 attendees over the course of seven days. Cowboy-Con, Inc. is launching a Rewards program utilizing a laminated membership card with a magnetic strip that allows the Event operator to track attendees and pre-sell annual or lifetime memberships. The Corporation’s goal is to build a database of 1 million registered members. Cowboy-Con, Inc. is forecasting $79.23 in gross sales per attendee, which equates to $2,060,000 in gross revenue for the year, based on its $1,250,000 budget. A growing volunteer base has been meeting with Staff monthly at the Grand Sierra Resort in preparation for the 2018 Event. Sponsor interest is also sharply higher, including such companies as Wrangler, Dodge, Hertz, country western radio stations, KTVN Channel 2 television, western-wear chain stores as well as other local sponsors. The Corporation is forecasting $100,000 or more in sponsorships for the Cowboy-Con 2018. Celebrities that have committed to Cowboy-Con 2018 are stars from popular western television series, such as “Bonanza”, HBO’s “Tombstone” series and “Deadwood”. Revenue is derived from ticket sales, Memberships, event venues, sponsorships, hotel rooms, memorabilia sales, exhibitors and database rental.